TK Trading is an oriental food wholesaler and retailer in London. Since beginning their wholesale business in 1991, they have supplied authentic Japanese and Asian ingredients to five-star hotels, airlines, and Michelin-starred restaurants.
As an in-house designer, I had the opportunity to work closely with the team and contribute to many aspects of their business. My role ranged from developing their private brand identity and designing packaging, to creating a new website and producing product catalogues.
Beyond that, I also created a wide variety of day-to-day assets such as business cards, vehicle wraps, and flyers. Across these projects, I focused on deepening my understanding of the company’s identity and values, and reflecting them consistently through both digital and print design.