TK Trading is an oriental food wholesaler and retailer in London. Since beginning their wholesale business in 1991, they have supplied authentic Japanese and Asian ingredients to five-star hotels, airlines, and Michelin-starred restaurants.
As an in-house designer, I worked closely with the team across a wide range of projects to support their wholesale business. My role included developing their private brand identity, designing packaging, creating a new website, and producing product catalogues.
I also created day-to-day assets such as business cards, vehicle wraps, and flyers. Through this variety of projects, I focused on deepening my understanding of the company’s identity and values, ensuring they were consistently reflected across both digital and print media.